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Overview
The role is responsible for supporting the Director, Brand Marketing in operational tasks related to both paid media and integrated marketing. This role will oversee the execution of digital and traditional media channels. The role will handle administrative and operational tasks related to running campaigns.
Responsibilities
- Work with the members of Brand and Media team in planning and executing media buys and campaigns that support private brand and co-marketing initiatives.
- Submit creative tickets for a variety of paid media channels including paid social, display, video, print, OOH, and audio
- Work with agency to provide creative assets and tracking links for paid social, display, and video campaigns
- Partner with creative team on asset requests to best optimize channel goals and performance
- Assist paid media and brand teams with reporting on relevant campaigns
- Help put together monthly and quarterly campaign recaps to be shared out with internal stakeholders
- Update and maintain marketing calendars with monthly campaign details to share out internally
Qualifications
- 1-2 years of experience in marketing. Experience with planning and buying traditional and/or digital media a plus
- Self starter willing to take on and learn new opportunities and channels
- Strong communication and organizational skills
- Ability to maintain and adhere to multiple deadlines depending on vendor needs
- Strong attention to detail
- Able to build relationships across team, department, and vendors
- Able to work both individually and in a team setting
- Proficiency using MS Office (Outlook, Word, PowerPoint, and Excel.)
- Experience with Google Ads and/or Facebook Ads Manager a plus
Equal Opportunity Policy
The Vitamin Shoppe is an equal opportunity employer.We respect diversity and accordingly are an equal opportunity employer that does not discriminate on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex, gender, gender identity or expression (including transgender status), sexual orientation, marital status, veteran status, physical or mental disability, genetic information, or any other characteristic protected by applicable federal, state, or local laws.Our management is dedicated to ensuring the fulfillment of this policy with respect to hiring, placement, promotion, transfer, demotion, layoff, separation, recruitment, pay and other forms of compensation, access to facilities and programs, training and general treatment during employment.
We firmly believe that every Health Enthusiast has the right to be treated with dignity and respect. Our goal is to maintain a satisfied and productive team of Health Enthusiasts. The keys to reaching that goal are effective leadership, equal application of fair human resources policies, competitive wages and benefits, and close attention to all health enthusiast matters. The Vitamin Shoppe is committed to the principle of fair and impartial treatment of our Health Enthusiasts.
Health Enthusiasts with questions or concerns about equal employment opportunities in the workplace are encouraged to bring these issues to the attention of their Human Resources representative. We will not allow any form of retaliation against Health Enthusiasts who raise issues of perceived discrimination in good faith. To ensure our workplace is free of artificial barriers, violation of this policy may result in disciplinary action, up to and including discharge.
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