Content Strategist / Copywriter - REMOTE & FULL-TIME!
**We will be specifically looking for samples of CPG - Food and/or Beverage brand writing or advertising campaigns. Please show samples of this in your application**
Location: REMOTE! Client based in Charlotte, NC
On-Site requirement: N/A - Remote!
Rate / Salary Range: $60-$80K
Timeline for hire: 2-3 virtual interviews, then offer extended
Position Overview
Our CPG (THC-infused!) beverage client is seeking a Content Strategist / Copywriter to join their team full-time - and they are open to someone REMOTE! They are only asking that you are able to EST hours to align with the rest of the team that is primarily on-site. The ideal candidate will be responsible for developing marketing content for integrated creative campaigns including social media, digital advertising, and long-form content. Examples include: Creative campaigns, product descriptions, brand voice guidelines, ad copy, email campaigns, content strategy plans, video or script writing, and more.
The ideal candidate will be strong in marketing copywriting, but also have the ability to pair strategy, SEO and data to influence creative decisions. They will be looking for samples of defined brand writing experience and how it is applied to web, digital, social, print, and video creative. There also may be an opportunity to re-imagine and launch a new brand voice and tone in future campaigns. This role requires a strategic thinker who can leverage SEO and analytics to drive content performance and contribute to our overall marketing goals.
This is a lean team with a start-up mentality. Candidates who love a collaborative, entrepreneurial spirit will do well here!
Key Responsibilities
- Develop and implement the brand voice that aligns with brand objectives.
- Create engaging, high-quality SEO-optimized copy for various platforms including websites, blogs, and social media.
- Write for integrated campaign / advertising channels including social, print, web, digital, video content, OOH, and more.
- Analyze content performance using Google Analytics and adjust strategies accordingly.
- Collaborate with the marketing team to ensure brand consistency across all content.
- Stay up-to-date with industry trends and best practices in content marketing.
Qualifications
- Proven experience as a Copywriter or Content Strategist, preferably within the Consumer Packaged Goods (CPG) sector.
- Strong understanding of SEO principles and best practices.
- Proficiency in Google Analytics for measuring content performance.
- Exceptional writing, editing, and proofreading skills.
- Ability to work collaboratively in a team environment.
In this position, you may have access to client or customer systems, confidential and/or proprietary information or data.
Benefits
This client offers health, vision, dental benefits in addition to a 401k contribution plan.
Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also:
Email your resume in Word to:
casey.buss@jobalert.creativecircle.com
**Please do NOT change the email subject line in any way. You must keep the JobID: : CB21-1839642 -- in the email subject line for your application to be considered.***
Casey Buss - Recruitment Manager
For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.
This job was first posted by Creative Circle on 12/20/2024 and applications will be accepted on an ongoing basis until the position is filled or closed.
Creative Circle is an Equal Opportunity Employer
All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. United Healthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Creative Circle.
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